PUBLIC RELATIONS OFFICER

POSITION TITLE :­ PUBLIC RELATIONS OFFICER
DEPARTMENT : PUBLIC RELATIONS/MARKETING

PURPOSE :
Under
The general guidance and supervisor of the Director of marketing. in
coordination with the Public Relations Manager and within the limits of
established hotel policies procedure and Public Relations manual.
oversees and implements all promotion activities in his I her specific
area of responsibility.

RELATIONSHIPS :

1.Response Directly to the Marketing Director Public Relations Manager.

2.Interacts with the Graphic and Artshop Department.

3.Liaise with Sales Manager Banquet. Front Office and other individuals within the hotel and Outside Advertising agency.

DUTIES AND RESPONSIBILITIES :

1.Responsible
for the running of the Graphic and Artshop Department including
copyright for all in-house promotional materials: set deadlines and
prepare Weekly Job Status.

2.Liaise with Printshop for all printing request; set deadlines and include in weekly Job Status Report.

3.Responsible
for distributing Hotel's Promotional materials - in house ( guest room
liaise with Housekeeping and F & B Outlets with relevant Managers)
and outside.
( liaise with Secretary for printing of labels and distribution)

4.Serves
as Liaison Officer / contact person with Community & Charitable
Organization Travel industry. Art and local Corporate groups identifies
opportunity to promote hotel with such groups.

5.Identifies and participate in special events for sponsorship and co-sponsorship ( e.g. Sport tournaments, etc. ).

6.Works with F & B to plan, execute and promote outlet promotions and Chef involvement in community relations.

7.Assist the Sales Department by producing Sales Tools ( e.g. Lebaran and Year End Special Rate flyer. Secretary Incentive.etc )

8.Responsible
for the distribution of Lebaran and Christmas gifts to Top Accounts ;
compile list fom other departments; liaise with Purchasing for
transportation.

9.Arrange house tours for Students and other Organization.

10.Assist with greeting VIPs at the hotel

11.Coordinate photo shoot in the hotel pertaining to Food & Beverage promotions.

12.Coordinates guest lists and invitations for VIP receptions and other in-house originating functions ( e.g. Food Festival ).

13.Prepare weekly Activity Programs.

14.Prepare monthly Public Relations Report related to promotions.

15.Prepare monthly Typesetting Report.

16.Prepare monthly Artshop Report.

17.Create innovative Festival Openings.

18.Responsible for compiling sample of all printed materials ( e.g. file for F 8.:. Band another Rooms ).

19.Perform other related activities as assigned by the Marketing Director.

DAILY/WEEKLY/MONTHLY ACTIVITIES
ADVERTISING & PROMOTION)

DAILY

Attend morning briefing
Meeting with Marketing Director/ Public Relations Manager
Check our occupancy other hotel's occupancy and their Average Rate Check Graphic, Artshop and Printshop deadlines
Check today's event order VlP arrival


WEEKLY
Attend Public Relations meeting Attend Advertising meeting
Attend Food & Beverage Meeting Conduct Graphic & Artshop meeting Prepare Job Status Report
Lates by Thursday. prepare Weekly Program to be given to Printshop (Program to be ready by Saturday afternoon)
House Tour to ensure sufficient quantity are kept in flyer boxes and other in-house merchandising

MONTHLY

By the 24th. prepare Artshop and Typesetting Report
By the 5th, prepare Public Relation Report Related to Promotions Activities Prepare Artshop requisition