POSITION TITLE : SALES MANAGER
DEPARTMENT :MARKETING
PURPOSE :
Under
the general guidance and supervision of the Director of Marketing, in
coordination With the Director of Sales and within the limits of
established International Hotel policies, procedure and Sales Manager
manual, oversees and implements all Sales activities in his/her specific
area of responsibility.
RELATIONSHIPS :
1.Reports directly to Director of Marketing/Director of Sales.
2.Interacts
with other Sales Managers within the hotel and other and other Best
Western International Hotels and regional sales office.
3.Maintains high profile within trade and professional association dealing with his/her marketing area.
4.Interacts
with individuals outside the hotel within his/her marketing area
including, but not limited to clients, local hotel associations and
other members of local community.
DUTIES AND RESPONSIBILITIES :
1.Implements all sales action plans related to his I her marketing area as outlines in the Marketing Plan.
2.Assigns major travel functions ( i.e. trade show. association) that deal specifically with his/her marketing area.
3.Establishes and maintain files on major active accounts within his/her marketing area.
4.Promotes and produces sales leads for other Best Western International Hotels
5.Plans
sales trip. under the direct approval from the Director of Marketing /
Director Sales. to major marketing areas. calling on accounts within
their specific marketing areas. Report to Director of Marketing /
Director Sales on potential markets needing coverage.
6.Provides
feedback to the Director of Marketing / Director Sales on changing
marketing conditions. including trends in the competition, as a result
of direct sales solicitation. telephone and direct mail in his / her
market area. Arrange FAM / Site inspection trips to hotels by major
clients and accompanies clients.
7.Disseminates sales related information to other departments as appropriate.
8.Maintains
a high level of exposure in the hotel in major market areas through
direct sales solicitation telephone contact and written communications.
9.Establishes and maintains effective employee relations.
10.Performs related duties and specific projects as assigned.
REQUIREMENTS
College degree or equivalent experience preferred
Minimum
of one year experience in a hotel sales department or in a regional
sales or demonstrated sales ability working in other department of the
hotel ( i.e. guest relation manager ).
Demonstrated potential to
acquire such management skill as development of marketing plan and
implementation of administrative action plan, planning short and long-
range goals. decision making process, leadership and motivation,
organization ability, sales contract, research and planning, innovation
skills.
( creativity. special promotion ).